The Heritage Issue
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Lighting
Tamworth, NSW – Australia’s first town to have electric lights
Lights, guitars, action! Better known today as Australia’s country music capital, the NSW city of Tamworth once played a crucial role in Australia’s electrical heritage. Today, we take it for...
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New Products
Hills Antenna – Satellite Universal Mount
The Hills Antenna FB607316 Satellite Universal Mount is the latest generation in the Hills Antenna family of satellite mounting hardware. Designed for multiple installation applications, the bent pole now features a 44.5mm diameter with no swaged top section, making it compatible with the Hills Antenna FB607313 Gen 3 V4 Starlink Pole Adaptor. It’s baseplate has [...]<p><a class="btn btn-secondary understrap-read-more-link" href="https://gemcell.com.au/new-products/hills-antenna-satellite-universal-mount/">Read More...<span class="screen-reader-text"> from Hills Antenna – Satellite Universal Mount</span></a></p>
Energy Efficiency
The realities of renewable energy – working in solar, hydro and wind
As Australia starts to loosen its historic grip on fossil fuels, there’s a growing trend in sparkies moving to greener pastures in the form of renewable energy projects. Largely due to strong performances from our solar and wind farms, renewable energy accounted for nearly 40% of Australia’s total electricity supply at the end of 2023, [...]<p><a class="btn btn-secondary understrap-read-more-link" href="https://gemcell.com.au/news/green-light/">Read More...<span class="screen-reader-text"> from The realities of renewable energy – working in solar, hydro and wind</span></a></p>
Business
10 cost-effective local marketing ideas for electrical contractorsÂ
Your electrical contracting business relies on local business – and ensuring you’re front of mind is often the deciding factor when initially attracting new customers. So, how do you make sure you’re the first port of call when people need a contractor? There’s no magic bullet here – it’s a matter of popping up in [...]<p><a class="btn btn-secondary understrap-read-more-link" href="https://gemcell.com.au/news/local-marketing-ideas/">Read More...<span class="screen-reader-text"> from 10 cost-effective local marketing ideas for electrical contractors </span></a></p>
Knowledge and Insights
Business Toolbox: Marketing
Marketing is essential to keep those customers coming in. Here, our experts answer questions posed by electrical contractors just like you. How important are Online Reviews? Rachael Grant, Digital Strategist and Founder at RJE Marketing, says: Reviews are an essential asset for any business, offering numerous benefits that can help build trust (social proofing), enhance [...]<p><a class="btn btn-secondary understrap-read-more-link" href="https://gemcell.com.au/knowledge-and-insights/business-toolbox-marketing/">Read More...<span class="screen-reader-text"> from Business Toolbox: Marketing</span></a></p>
Lighting
Tamworth, NSW – Australia’s first town to have electric lights
Lights, guitars, action! Better known today as Australia’s country music capital, the NSW city of Tamworth once played a crucial role in Australia’s electrical heritage. Today, we take it for...
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Tool Information
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Master Electricians Australia
A guide to Safework Method Statements for electrical contractors
