Haneco STAX G4 Tritone Outdoor Floodlight 15/30W

Knowledge and Insights

How To: Authentic Marketing For Electricians

Marketing your electrical business doesn’t call for a massive advertising budget or a Hollywood production crew – it requires authenticity. In an industry where reputation is everything, winning over customers comes down to one crucial element: trust. To help you cut through the noise, we spoke to marketing expert Loren Rowe, Digital Director at Dune [...]<p><a class="btn btn-secondary understrap-read-more-link" href="https://gemcell.com.au/news/how-electricians-can-be-authentic-in-their-marketing/">Read More...<span class="screen-reader-text"> from How To: Authentic Marketing For Electricians</span></a></p>

Knowledge and Insights

Sole Trader vs PTY LTD: What Electrical Contractors Need to Know

When should electrical contractors move from sole trader to a PTY LTD company structure? Here’s what to consider. [...]<p><a class="btn btn-secondary understrap-read-more-link" href="https://gemcell.com.au/news/sole-trader-vs-pty-ltd-electrical-contractors/">Read More...<span class="screen-reader-text"> from Sole Trader vs PTY LTD: What Electrical Contractors Need to Know</span></a></p>

Industry

Right to Disconnect Laws: Can Electrical Contractors Call Employees After Hours?

What Australia’s Right to Disconnect laws mean for electrical contractors and after-hours employee contact. [...]<p><a class="btn btn-secondary understrap-read-more-link" href="https://gemcell.com.au/news/right-to-disconnect-laws-electrical-contractors/">Read More...<span class="screen-reader-text"> from Right to Disconnect Laws: Can Electrical Contractors Call Employees After Hours?</span></a></p>