Member Profile


Rovert Lighting & Electrical

Rovert Lighting & Electrical is an independent Australian-owned, family business established in Newcastle NSW by Trevor Bull in 1965.

At it’s beginnings, Rovert Lighting & Electrical specialised in providing electrical cable for house wiring.  This naturally expanded into electrical wholesaling, and in 1979 the first of our retail lighting showrooms opened in Newcastle, and in 1993, our electrical wholesale branch opened in Toronto.

Today, Rovert Lighting & Electrical has over 800 trade accounts with electricians, builders, architects, designers and decorators in regions throughout the Hunter and northern NSW.

As a member of Gemcell Electrical Group, Australia’s largest independent electrical wholesale group, Rovert Lighting & Electrical ensure their customers are receiving the best in variety, value and service.


Broadmeadow – Rovert Lighting & Electrical

4 Bronte Road, BROADMEADOW, NSW 2292

Toronto – Rovert Lighting & Electrical

Unit 8/10 Sara Street, TORONTO, NSW 2283

Our Members

Our members are all proudly locally owned and operated, supporting local jobs and the economy.

Explore More

How Gemcell works

Find out more about the structure of Gemcell, and the role we play in facilitating connections between our members and suppliers.

Explore More

The Gemcell Difference

What can Gemcell Member customers expect? Strength, convenience, value, and supporting the local community.

Explore More